Subject: RE: Website requirement
From: Stephen Pownall <[email-masked]>
To: Richard Maskery <[email-masked]>
Cc: Hans de Bock <[email-masked]>, David Gendusa <[email-masked]>
Date: Thu, 14 May 2020 08:02:08 +0000

Hi Richard,
Thanks for your reply…

I started to review our existing web pages www.stratec.com/data-solutions<http://www.stratec.com/data-solutions> (see below for brief description 1-8) to decide what I do and don’t like about them. However rather than spend ages mainly with the “don’t like” content maybe it’s better to set up another call? I am free this afternoon if that suits? You will see below I have all put the link to Data Innovations webpage which is our biggest competitor. In addition a couple of web pages I like the “look and feel” of etc…

Speak to you later.

Hit the main page www.stratec.com/data-solutions<http://www.stratec.com/data-solutions>

1.       Our Data Solutions Experience with some background info on the company and what we offer as a business

2.       Alongside this are our contact details and an email contact link

3.       Under the contact details there are links to down load our brochure inserts

4.       Underneath this we then have straplines Flexibility/Reliability/Field Experience/Solutions with very generic and vague content

5.       Further down  there are several straplines Consultancy/OEM Software/Middleware open off the shelf solutions/full system solution etc with links underneath providing additional information.

6.       There is a section on references where we provide two examples CPAL and Ortho Clinical Diagnostics

7.       for each reference we name the product. What it does (Application) The Advantage. The brief then our solution.

8.       Finally a section on Stratec Data Solutions Live which is really only a list of the exhibitions we are attending this year with links if you want to contact us for further information.

https://www.datainnovations.com/home
https://www.conceptdatasolutions.co.uk/
https://www.connecteddata.solutions/

Best regards,

Stephen Pownall
European Business Development Manager

Biomedical Data Solutions

Office +44 (0) 1283 741 144 | Mobile +44 (0)7917763267 | Fax +44 (0) 1283 741 333
Centrum Point, Third Avenue, Centrum 100 | Burton upon Trent, Staffordshire, DE14 2WD | England

From: Richard Maskery <[email-masked]>
Sent: 13 May 2020 15:01
To: Stephen Pownall <[email-masked]>
Subject: Website requirement

Hi Steve,

Good to talk to you earlier. This project certainly sounds like something we can help you with. I think the first thing to do is establish the likely content of the site and any special features or functions you need to incorporate.

Obviously we have the current Stratec site for reference but that is probably not necessarily what you will want for your own site. As you say, the Stratec site is very corporate looking and doesn’t feel very engaging. I think that, with your site, we would want to be able to give the visitor a better idea of your services when they land on the page, give them an overview to your services and present them with a clear call to action.

It would be very useful if you could give us the main page headings that you would want incorporated into your site and (if they need to be organised into sections) an indication of how they might be structured.

There are many options for features that can be built into a website and it would help to arrive at a budget cost if we can establish these.

For instance, we can make the site “content-managed” so that you can add/edit/update content in key areas. With your solution-based approach, you may not need this because key information may remain constant. Any minor updates can be carried out by us on an ad hoc basis. You may however want certain pages that you can add content to (News/events/downloads?) - please advise if this is the case.

You mentioned that it would be useful to be able to add videos to the site and that is something we can look at - If there a multiple videos, perhaps these would need their own area - videos can appear in a pop up window if required which makes them more engaging and the viewer is not distracted by the rest of the site.

Would you need any areas of the site where you can add information that is only accessible on a secure basis(could apply to video/demo area above)?

One final question - do you have any competitors in your field whose websites may give us some additional ideas for aspects that we ought to include?

I look forward to hearing from you shortly.

Kind Regards

Richard Maskery
Director

Charles Design
Hampshire House
High Street
Kingswinford
West Midlands DY6 8AW

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